At present Audience Start/End dates only control two functions:
1) When outside these dates they remove access from dashboards (2.7 only)
2) They prevent dynamic audience membership from being updated automatically after the date has passed..
The proposal here is to make the dates do more for example:
- An audience has two states, active and inactive
- If no start or end date is set the audience is active
- If a start date is set, and the current date is before the start date, the audience is inactive
- If an end date is set, and the current date is after the end date, the audience is inactive
- Otherwise the audience is active